Like a Swiss watch: what to get right for successful B2B software


Keynote speech

Date and time

Tuesday, 17. October 2023., 11:00


Hall A



B2B software is a complex and competitive market. In this talk you will learn from the Swiss market leader in health core insurance software which factors are important to become and remain successful. You will discover how avoiding "too big to fail", balancing configurability and testability, separating the inside from the outside - among other factors - are vital to sustain and thrive. 

By the end of this talk, you will have a clear vision of what it takes to create a B2B software product that works like a Swiss watch: precise, elegant, and durable.

Lecture details

Type: Keynote speach
Group of activity: Keynote speech

About speaker


The conference is organized by the Croatian Association of Oracle users & Croatian Java Users Association. 

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